Our Story TG—DM



Founded in 2004, Trial Guides is a premier U.S. legal publisher and education provider, exclusively catering to plaintiffs' lawyers. Our team consists of America's top trial lawyers, consultants, psychologists, and communication specialists. We pioneered digital marketing in its early stages, using techniques like SEO, email marketing, and targeted social media campaigns. Over 20 years, we've refined our strategies, outperforming even leading legal marketing agencies with our in-house research. Our digital marketing has elevated many authors' national reputations, enhancing the cases they handle. 

Recognizing a significant shift in how clients find lawyers, mainly online, and a need for high-quality, legal-industry-specific digital marketing solutions, Trial Guides Digital Marketing was officially born in 2021. 

Trial Guides Digital Marketing is a digital marketing agency specializing in legal industry and law firm marketing; we are an agency made by lawyers for lawyers. We have the unique perspective of being on the cutting edge of digital marketing in the legal space, starting in 2004. We’ve seen how digital marketing trends in the legal industry have behaved and have refined our services for almost 20 years for optimal performance.  Moreover, we know how law firms operate, what you value as a brand and business, and how to navigate the turbulent digital landscape for law firm marketing.

As Trial Guides did with legal publishing 20 years ago, Trial Guides Digital Marketing sets new standards for a fundamental service in the legal industry.

The Trial Guides Difference

Our digital marketing agency team comprises highly skilled professionals boasting years of legal industry and marketing experience. We’ve taken the lessons we’ve learned over years of refining our respective crafts to engineer digital marketing solutions perfectly tailored to the legal industry. 

We have built our digital marketing agency for law firms on the pillars of expertise, service excellence, and results.


We know the legal industry very well. We’ve been working with lawyers and law firms for over 20 years. Moreover, our founder, Dr. Aaron DeShaw, Esq., owns and operates a law firm. We fundamentally understand law firm operations and the nuances associated with law firm marketing. We know how to cater to the unique needs of our clients while still providing the industry's best digital marketing performance.

Service Excellence:

Our service offerings are crafted to cater to your busy schedule and the ever-changing legal marketing environment. Relationships with our clients are forged in transparency and backed up by mechanisms designed to promote fluid communication. We aim to make working with us as easy and enjoyable as possible. We know that no one law firm is the same, which is why we offer an array of transparency-promoting mechanisms that we can leverage to craft a communication strategy that works for your law firm


We know how to generate results in the legal industry. At the end of the day, you are entering this relationship to generate results for your law firm, and we are here to generate results for you. Digital marketing results don’t happen overnight; they take diligence, iteration, and communication between an agency and a client. We have a proven track record of success and are here to bring that success to your doorstep.

We Are Your Partner for Law Firm Marketing

Our digital marketing solutions for law firms are designed to create a long-term and successful partnership with each of our clients. When you work with us, you will work with a dedicated digital strategist who learns your law firm inside and out. 

Moreover, our solutions are crafted to be affordable and deliver maximum value to your law firm year after year. Whether you need SEO for law firms or need to invest in attorney pay-per-click advertising, our solutions are structured to deliver value for your law firm, so you only need to invest in what your law firm needs.

Our Team

Aaron DeShaw, Esq. P.C.

Aaron DeShaw, Esq. P.C.

Alexander Miller

Alexander Miller

Director of Digital Marketing
Anthony Bonacci

Anthony Bonacci

Director of Client Solutions